This episode features the personal and professional journeys of Joe and Tiziana Mazzarella, owners of DeMazz Inc. We talk about how they met in the Washington D.C. area to becoming successful franchise owners here in Northeastern Pennsylvania. We get to hear about their experiences in running local franchises of Planet Smoothie, Annie Ann's, and Cinnabon, highlighting the challenges and achievements encountered, including adapting to changing mall cultures and leveraging online delivery platforms. We cover topics such as studying abroad, family heritage, and the importance of community engagement. Through their story, they present insights into the complexities of franchising, the impact of personal and cultural background on business, and the evolving landscape of small business ownership.
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